Kola Nut Market Overview in Japan
The revenue of the kola nut market in Japan amounted to $ in 2017, approximately mirroring the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption continues to indicate a relatively flat trend pattern. Japan consumption peaked at $ in 2014; afterwards, it flattened through to 2017.