Banana Market Overview in Tanzania
In value terms, banana production amounted to $2.4B in 2010 estimated in export prices. Overall, the total output indicated buoyant growth from 2007 to 2010: its value increased at an average annual rate of +0.8% over the last three-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2010 figures, banana production increased by +88.4% against 2008 indices. The most prominent rate of growth was recorded in 2010 with an increase of 54% against the previous year. In that year, banana production reached its peak level and is likely to continue its growth in the immediate term.
In 2010, the average banana yield in Tanzania totaled 7.6 tonne per ha, increasing by 28% against the previous year. Over the period under review, the banana yield, however, continues to indicate a relatively flat trend pattern. The pace of growth was the most pronounced in 2010 with an increase of 28% y-o-y. Banana yield peaked at 7.6 tonne per ha in 2007; afterwards, it flattened through to 2010. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
Banana harvested area in Tanzania stood at 418K ha in 2010, declining by -17.7% against the previous year. The harvested area increased at an average annual rate of +1.1% from 2007 to 2010; the trend pattern remained relatively stable, with somewhat noticeable fluctuations over the period under review. The most prominent rate of growth was recorded in 2009 with an increase of 21% y-o-y. In that year, the banana harvested area reached its peak level of 508K ha, and then declined slightly in the following year.
The revenue of the banana market in Tanzania amounted to $2.2B in 2010, growing by 16% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). The market value increased at an average annual rate of +2.8% over the period from 2007 to 2010; the trend pattern indicated some noticeable fluctuations being recorded over the period under review. The most prominent rate of growth was recorded in 2009 with an increase of 23% y-o-y. Banana consumption peaked in 2010 and is likely to see steady growth in the near future.