Melon Market Overview in the USA
In value terms, melon production amounted to $ in 2019. Over the period under review, production saw a relatively flat trend pattern. The pace of growth appeared the most rapid in 2018 with an increase of % year-to-year. Melon production peaked at $ in 2007; however, from 2008 to 2019, production remained at a lower figure.
The average yield of melons in the U.S. reduced to tonnes per ha in 2019, almost unchanged from the year before. Overall, the yield showed a relatively flat trend pattern. The pace of growth appeared the most rapid in 2015 when the yield increased by % against the previous year. Over the period under review, the average melon yield hit record highs at tonnes per ha in 2007; however, from 2008 to 2019, the yield stood at a somewhat lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
In 2019, the total area harvested in terms of melons production in the U.S. dropped modestly to ha, waning by -% on 2018 figures. Overall, the harvested area showed a mild slump. The most prominent rate of growth was recorded in 2016 with an increase of % year-to-year. Over the period under review, the harvested area dedicated to melon production attained the peak figure at ha in 2007; however, from 2008 to 2019, the harvested area remained at a lower figure.
The value of the melon market in the U.S. amounted to $ in 2019, with an increase of % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption saw a relatively flat trend pattern. The growth pace was the most rapid in 2016 when the market value increased by % year-to-year. As a result, consumption reached the peak level of $. From 2017 to 2019, the growth of the market failed to regain the momentum.