Global Strawberry Market
Market Overview
For the fourth year in a row, the global strawberry market recorded growth in sales value, which increased by
% to $
in
. In general, the total consumption indicated a notable expansion from 2007 to
: its value increased at an average annual rate of +
% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on
figures, consumption increased by +
% against 2007 indices. The pace of growth appeared the most rapid in 2008 with an increase of
% year-to-year. Global consumption peaked in
and is expected to retain growth in the near future.
In value terms, strawberry production amounted to $
in
estimated in export prices. Overall, the total production indicated a resilient expansion from 2007 to
: its value increased at an average annual rate of +
% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on
figures, production increased by +
% against 2016 indices. The growth pace was the most rapid in 2008 when the production volume increased by
% year-to-year. Global production peaked in
and is expected to retain growth in the near future.
China (
tonnes) remains the largest strawberry producing country worldwide, comprising approx.
% of total volume. Moreover, strawberry production in China exceeded the figures recorded by the second-largest producer, United States (
tonnes), threefold. The third position in this ranking was occupied by Egypt (
tonnes), with a
% share.
In China, strawberry production increased at an average annual rate of +
% over the period from 2007-
. The remaining producing countries recorded the following average annual rates of production growth: United States (-
% per year) and Egypt (+
% per year).
The global average strawberry yield reduced modestly to
tonnes per ha in
, waning by -
% against the previous year's figure. The yield figure increased at an average annual rate of +
% over the period from 2007 to
; the trend pattern remained consistent, with only minor fluctuations throughout the analyzed period. The pace of growth appeared the most rapid in 2008 with an increase of
% y-o-y. The global yield peaked at
tonnes per ha in 2019, and then declined in the following year. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
In
, the total area harvested in terms of strawberries production worldwide shrank slightly to
ha, approximately mirroring the previous year's figure. The harvested area increased at an average annual rate of +
% from 2007 to
; the trend pattern remained consistent, with somewhat noticeable fluctuations being observed throughout the analyzed period. The most prominent rate of growth was recorded in 2013 with an increase of
% year-to-year. The global harvested area peaked at
ha in 2019, and then reduced in the following year.









In value terms, strawberry production amounted to $








China (





In China, strawberry production increased at an average annual rate of +




The global average strawberry yield reduced modestly to







In






Consumption
In
, consumption of strawberries decreased by -
% to
tonnes for the first time since 2016, thus ending a three-year rising trend. The total consumption volume increased at an average annual rate of +
% from 2007 to
; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. The most prominent rate of growth was recorded in 2015 when the consumption volume increased by
% year-to-year. Over the period under review, global consumption reached the peak volume at
tonnes in 2019, and then shrank modestly in the following year.
The global strawberry market revenue rose slightly to $
in
, with an increase of
% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, the total consumption indicated a noticeable expansion from 2007 to
: its value increased at an average annual rate of +
% over the last thirteen years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on
figures, consumption increased by +
% against 2007 indices. The pace of growth appeared the most rapid in 2008 with an increase of
% year-to-year. Over the period under review, the global market reached the maximum level in
and is likely to see steady growth in years to come.







The global strawberry market revenue rose slightly to $









Consumption By Country
China (
tonnes) remains the largest strawberry consuming country worldwide, accounting for
% of total volume. Moreover, strawberry consumption in China exceeded the figures recorded by the second-largest consumer, United States (
tonnes), threefold. The third position in this ranking was occupied by Egypt (
tonnes), with a
% share.
From 2007 to
, the average annual growth rate of volume in China totaled +
%. In the other countries, the average annual rates were as follows: United States (+
% per year) and Egypt (+
% per year).
In value terms, the largest strawberry markets worldwide were China ($
), United States ($
) and Mexico ($
), together comprising
% of the global market.
Mexico saw the highest growth rate of market size, among the main consuming countries over the period under review, while strawberry market for the other global leaders experienced more modest paces of growth.
The countries with the highest levels of strawberry per capita consumption in
were Turkey (
kg per person), Egypt (
kg per person) and Poland (
kg per person).
From 2007 to
, the most notable rate of growth in terms of strawberry per capita consumption, amongst the main consuming countries, was attained by Mexico, while strawberry per capita consumption for the other global leaders experienced more modest paces of growth.





From 2007 to




In value terms, the largest strawberry markets worldwide were China ($




Mexico saw the highest growth rate of market size, among the main consuming countries over the period under review, while strawberry market for the other global leaders experienced more modest paces of growth.
The countries with the highest levels of strawberry per capita consumption in




From 2007 to

Market Forecast
Driven by increasing demand for strawberry worldwide, the market is expected to continue an upward consumption trend over the next decade. Market performance is forecast to retain its current trend pattern, expanding with an anticipated CAGR of +
% for the period from
to
, which is projected to bring the market volume to
tonnes by the end of
.





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