Kiwi Fruit Market Overview in France
In value terms, kiwi fruit production dropped to $ in 2019 estimated in export prices. In general, production, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in 2008 with an increase of % against the previous year. As a result, production reached the peak level of $. From 2009 to 2019, production growth remained at a somewhat lower figure.
The average yield of kiwi fruit in France expanded slightly to tonnes per ha in 2019, increasing by % against the previous year. Overall, the yield, however, recorded a relatively flat trend pattern. The pace of growth appeared the most rapid in 2009 with an increase of % y-o-y. The kiwi fruit yield peaked at tonnes per ha in 2011; however, from 2012 to 2019, the yield stood at a somewhat lower figure. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
The kiwi fruit harvested area in France was estimated at ha in 2019, approximately equating the previous year. Over the period under review, the harvested area, however, saw a relatively flat trend pattern. The most prominent rate of growth was recorded in 2017 with an increase of % y-o-y. Over the period under review, the harvested area dedicated to kiwi fruit production attained the maximum at ha in 2008; however, from 2009 to 2019, the harvested area stood at a somewhat lower figure.
The revenue of the kiwi fruit market in France rose notably to $ in 2019, increasing by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, the total consumption indicated a remarkable increase from 2007 to 2019: its value increased at an average annual rate of +% over the last twelve-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, consumption increased by +% against 2010 indices. The most prominent rate of growth was recorded in 2008 when the market value increased by % year-to-year. Kiwi fruit consumption peaked in 2019 and is likely to see steady growth in the near future.