Kiwi Fruit Market Overview in New Zealand
In value terms, kiwi fruit production contracted modestly to $ in 2019 estimated in export prices. Overall, the total production indicated buoyant growth from 2007 to 2019: its value increased at an average annual rate of +% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, production increased by +% against 2013 indices. The most prominent rate of growth was recorded in 2018 when the production volume increased by % y-o-y. As a result, production reached the peak level of $, and then declined in the following year.
The average yield of kiwi fruit in New Zealand totaled tonnes per ha in 2019, increasing by % against the previous year's figure. The yield figure increased at an average annual rate of +% over the period from 2007 to 2019; the trend pattern remained consistent, with only minor fluctuations being recorded in certain years. The growth pace was the most rapid in 2010 when the yield increased by % against the previous year. The kiwi fruit yield peaked in 2019 and is expected to retain growth in the immediate term. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
The kiwi fruit harvested area in New Zealand dropped modestly to ha in 2019, remaining relatively unchanged against 2018. Over the period under review, the harvested area showed a mild decline. The pace of growth appeared the most rapid in 2009 with an increase of % against the previous year. As a result, the harvested area reached the peak level of ha. From 2010 to 2019, the growth of the kiwi fruit harvested area remained at a lower figure.
The revenue of the kiwi fruit market in New Zealand surged to $ in 2019, jumping by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption, however, faced a abrupt shrinkage. Over the period under review, the market attained the maximum level at $ in 2007; however, from 2008 to 2019, consumption stood at a somewhat lower figure.