Kiwi Fruit Market Overview in New Zealand
In value terms, kiwi fruit production rose markedly to $ in estimated in export prices. In general, production continues to indicate a strong increase. The most prominent rate of growth was recorded in 2010 with an increase of % y-o-y. Kiwi fruit production peaked in and is likely to continue growth in years to come.
In , the average yield of kiwi fruit in New Zealand amounted to tonnes per ha, surging by % compared with 2019. The yield figure increased at an average annual rate of +% over the period from 2007 to ; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The most prominent rate of growth was recorded in 2008 with an increase of % year-to-year. Over the period under review, the average kiwi fruit yield hit record highs in and is expected to retain growth in the near future. Despite the increased use of modern agricultural techniques and methods, future yield figures may still be impacted by adverse weather conditions.
In , the total area harvested in terms of kiwi fruit production in New Zealand shrank modestly to ha, therefore, remained relatively stable against 2019 figures. Overall, the harvested area showed a relatively flat trend pattern. The pace of growth was the most pronounced in 2018 with an increase of % against the previous year. Over the period under review, the harvested area dedicated to kiwi fruit production attained the maximum at ha in 2009; however, from 2010 to , the harvested area stood at a somewhat lower figure.
The revenue of the kiwi fruit market in New Zealand amounted to $ in 2019, remaining relatively unchanged against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption recorded a pronounced setback. The most prominent rate of growth was recorded in 2014 when the market value increased by % against the previous year. Over the period under review, the market reached the peak level at $ in 2010; however, from 2011 to 2019, consumption remained at a lower figure.