Tea Market Overview in Pakistan
The value of the tea market in Pakistan amounted to $ in 2018, rising by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption saw buoyant growth. The pace of growth appeared the most rapid in 2010 when the market value increased by % y-o-y. Over the period under review, the market hit record highs in 2018 and is expected to retain growth in years to come.