Potato Chips Market in Germany
Market Overview
In 
, the German potato chips market increased by % to $, rising for the second consecutive year after two years of decline. Overall, consumption recorded a relatively flat trend pattern. As a result, consumption reached the peak level of $. From 2014 to , the growth of the market failed to regain momentum.
In value terms, potato chips production declined slightly to $ in estimated in export price. Overall, production, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2008 with an increase of %. Potato chips production peaked at $ in 2013; however, from 2014 to , production remained at a lower figure.
, the German potato chips market increased by % to $, rising for the second consecutive year after two years of decline. Overall, consumption recorded a relatively flat trend pattern. As a result, consumption reached the peak level of $. From 2014 to , the growth of the market failed to regain momentum.In value terms, potato chips production declined slightly to $
in estimated in export price. Overall, production, however, continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2008 with an increase of %. Potato chips production peaked at $ in 2013; however, from 2014 to , production remained at a lower figure.Consumption
In , approx. tons of potato chips were consumed in Germany; remaining constant against . Over the period under review, consumption, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in with an increase of %. Over the period under review, consumption hit record highs at tons in 2010; however, from 2011 to , consumption remained at a lower figure.
The size of the potato chips market in Germany expanded to $ in , rising by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption continues to indicate a relatively flat trend pattern. As a result, consumption attained the peak level of $. From 2014 to , the growth of the market remained at a lower figure.
, approx. tons of potato chips were consumed in Germany; remaining constant against . Over the period under review, consumption, however, showed a relatively flat trend pattern. The most prominent rate of growth was recorded in with an increase of %. Over the period under review, consumption hit record highs at tons in 2010; however, from 2011 to , consumption remained at a lower figure.The size of the potato chips market in Germany expanded to $
in , rising by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption continues to indicate a relatively flat trend pattern. As a result, consumption attained the peak level of $. From 2014 to , the growth of the market remained at a lower figure.Market Forecast
Depressed by shrinking demand for potato chips in Germany, the market is expected to continue its downward consumption trend over the next eight years. The performance of the market is forecast to contract with an anticipated CAGR of -% for the period from to , which is projected to depress the market volume to tons by the end of .
In value terms, the market is forecast to contract with an anticipated CAGR of -% for the period from to , which is projected to bring the market value to $ (in nominal prices) by the end of .
% for the period from to , which is projected to depress the market volume to tons by the end of .In value terms, the market is forecast to contract with an anticipated CAGR of -
% for the period from to , which is projected to bring the market value to $ (in nominal prices) by the end of .Market Structure
In , the share of imports in total consumption accounted for % in value terms and % in physical terms. The share of imports increased moderately ( percentage point) over the period under review.
, the share of imports in total consumption accounted for % in value terms and % in physical terms. The share of imports increased moderately ( percentage point) over the period under review.Trade Balance
Germany remains a net importer of potato chips; in physical and value terms, imports consistently exceeded exports from 2007 to . In , there was a significant trade deficit of tons, which was equal to $. This tangible trade deficit reflects the fact that the market remains dependent on imports, which is likely to continue in the medium term.
. In , there was a significant trade deficit of tons, which was equal to $. This tangible trade deficit reflects the fact that the market remains dependent on imports, which is likely to continue in the medium term.
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