Updated Feb 10, 2023 13:49

Market for Jam, Jelly, Puree And Paste in Iran

Market Overview
The Iranian market for jams, jellies, puree and pastes expanded rapidly to $ in , with an increase of % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, consumption continues to indicate a relatively flat trend pattern. Jam, jelly, puree and paste consumption peaked at $ in 2008; however, from 2009 to , consumption stood at a somewhat lower figure.

In value terms, jam, jelly, puree and paste production reached $ in estimated in export price. Over the period under review, production, however, continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2010 when the production volume increased by %. Jam, jelly, puree and paste production peaked at $ in 2011; however, from 2012 to , production failed to regain momentum.


Consumption
Jam, jelly, puree and paste consumption in Iran stood at tons in , surging by % against the previous year. In general, consumption, however, recorded a relatively flat trend pattern. Over the period under review, consumption hit record highs at tons in 2008; however, from 2009 to , consumption failed to regain momentum.

The size of the market for jams, jellies, puree and pastes in Iran expanded remarkably to $ in , surging by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Overall, consumption saw a relatively flat trend pattern. Jam, jelly, puree and paste consumption peaked at $ in 2008; however, from 2009 to , consumption failed to regain momentum.


Market Forecast
Driven by rising demand for jam, jelly, puree and paste in Iran, the market is expected to start an upward consumption trend over the next eight years. The performance of the market is forecast to increase slightly, with an anticipated CAGR of +% for the period from to , which is projected to bring the market volume to tons by the end of .

In value terms, the market is forecast to increase with an anticipated CAGR of +% for the period from to , which is projected to bring the market value to $ (in nominal prices) by the end of .


Market Structure
Over the period under review, the share of imports in terms of total jam, jelly, puree and paste consumption in Iran was relatively small in physical terms, fluctuating under an % figure. In value terms the share of imports also stood at a low figure, which means that the Iran jam, jelly, puree and paste market is largely supplied by domestic manufacturers. In , the share of imports in total consumption accounted for % in value terms and % in physical terms. The share of imports increased moderately ( percentage point) over the period under review.


Trade Balance
Iran remains a net importer of jam, jelly, puree and paste; in physical and value terms, imports consistently exceeded exports from 2007 to . In , there was a trade deficit of tons, which was equal to $. Those figures reflect the fact that neither imports nor exports don’t dominate the trade balance, and the country may export not only the product manufactured domestically, but also re-export some previously imported goods.