Soft Drink Market Overview in the USA
In value terms, soft drink production stood at $ in 2019. Overall, production, however, saw a relatively flat trend pattern. The growth pace was the most rapid in 2015 when the production volume increased by % y-o-y. As a result, production reached the peak level of $. From 2016 to 2019, production growth failed to regain the momentum.
The revenue of the soft drink market in the U.S. reduced modestly to $ in 2019, remaining stable against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption continues to indicate a relatively flat trend pattern. The most prominent rate of growth was recorded in 2015 when the market value increased by % year-to-year. As a result, consumption reached the peak level of $. From 2016 to 2019, the growth of the market remained at a somewhat lower figure.