Overview of the Market for Cider, Perry and Mead in India
In value terms, cider, perry and mead production totaled $ in 2019 estimated in export prices. Over the period under review, the total production indicated a mild expansion from 2007 to 2019: its value increased at an average annual rate of +% over the last twelve years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2019 figures, production decreased by -% against 2014 indices. The pace of growth appeared the most rapid in 2010 when the production volume increased by % against the previous year. As a result, production attained the peak level of $. From 2011 to 2019, production growth remained at a somewhat lower figure.
The size of the cider, perry and mead market in India soared to $ in 2019, picking up by % against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption showed a pronounced decline. The pace of growth was the most pronounced in 2010 when the market value increased by % year-to-year. As a result, consumption reached the peak level of $. From 2011 to 2019, the growth of the market remained at a somewhat lower figure.