Domestic Coffee Machine Market Overview in Malaysia
In value terms, domestic coffee machine production totaled $117M in 2010 estimated in export prices. The total output value increased at an average annual rate of +6.2% from 2007 to 2010; the trend pattern remained relatively stable, with somewhat noticeable fluctuations being recorded over the period under review. The most prominent rate of growth was recorded in 2008 with an increase of 12% year-to-year. Domestic coffee machine production peaked in 2010 and is expected to retain its growth in the near future.
The revenue of the domestic coffee machine market in Malaysia amounted to $35M in 2010, surging by 11% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). Over the period under review, domestic coffee machine consumption continues to indicate a drastic reduction. The pace of growth appeared the most rapid in 2010 when the market value increased by 11% against the previous year. Domestic coffee machine consumption peaked at $40M in 2007; however, from 2008 to 2010, consumption failed to regain its momentum.