Pantyhose Market Overview in Austria
Market Overview
In 2019, the Austrian pantyhose market decreased by -
% to $
, falling for the fifth year in a row after two years of growth. Overall, consumption saw a mild contraction. The pace of growth appeared the most rapid in 2011 when the market value increased by
% against the previous year. Pantyhose consumption peaked at $
in 2014; however, from 2015 to 2019, consumption remained at a lower figure.
In value terms, pantyhose production contracted to $
in 2019 estimated in export prices. Over the period under review, production showed a pronounced setback. The most prominent rate of growth was recorded in 2011 with an increase of
% against the previous year. As a result, production attained the peak level of $
. From 2012 to 2019, production growth failed to regain the momentum.




In value terms, pantyhose production contracted to $



Consumption
In 2019, consumption of pantyhose and tights decreased by -
% to
pairs, falling for the seventh consecutive year after two years of growth. Over the period under review, consumption showed a noticeable shrinkage. The most prominent rate of growth was recorded in 2011 when the consumption volume increased by
% year-to-year. Over the period under review, consumption reached the peak volume at
pairs in 2007; however, from 2008 to 2019, consumption remained at a lower figure.
The revenue of the pantyhose market in Austria shrank to $
in 2019, reducing by -
% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption showed a mild curtailment. The growth pace was the most rapid in 2011 when the market value increased by
% year-to-year. Pantyhose consumption peaked at $
in 2014; however, from 2015 to 2019, consumption stood at a somewhat lower figure.




The revenue of the pantyhose market in Austria shrank to $




Market Forecast
Driven by rising demand for pantyhose in Austria, the market is expected to start an upward consumption trend over the next decade. The performance of the market is forecast to increase slightly, with an anticipated CAGR of +
% for the period from 2019 to
, which is projected to bring the market volume to
pairs by the end of
.




Market Structure
Driven by a growing demand, the share of imports in total supply in Austria increased significantly over the last twelve years (from
% to
%).


Trade Balance
Austria remains a net importer of pantyhose; in physical and value terms, imports consistently exceeded exports from 2007 to 2019. In 2019, there was a significant trade deficit of
pairs, which was equal to $
. This tangible trade deficit reflects the fact that the market remains dependent on imports, which is likely to continue in the medium term.


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