Vanilla Market in Japan
The size of the vanilla market in Japan fell notably to $ in , reducing by -% against the previous year. This figure reflects the total revenues of producers and importers (excluding logistics costs, retail marketing costs, and retailers' margins, which will be included in the final consumer price). In general, consumption continues to indicate a deep contraction. Over the period under review, the market attained the maximum level at $ in 2018; however, from 2019 to , consumption stood at a somewhat lower figure.